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Friday, 23 March 2018 9:00 AM - 3:00 PM EST
120 Tremont St. , Boston, Massachusetts, 02118, United States
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Suffolk University, Sargent Hall, 120 Tremont St. , Boston, Massachusetts, 02118, United States.
Join us for our 7th Annual Bridging the Gap: Trends in Marketing conference hosted by the Department of Marketing at Suffolk University's Sawyer Business School!
The BtheG conference aims to bridge the gap between academia and industry, bringing together Marketing and Advertising professionals, business owners, students, and academics for a day of lively discussions about Marketing, technology, digital innovation, social media and more!
Proceeds from the conference go towards a BtheG scholarship established for Marketing majors and minors who creatively express their love of Marketing and fun facts in a short documentary video.
Breakfast, lunch, and lots of coffee included with ticket purchase!
CONFERENCE AGENDA
9:00 - 9:30
Conference Registration
Conference Begins, Opening Remarks
10:30 - 10:45
COFFEE BREAK
11:45 - 12:45
LUNCH + Scholarship Presentation
1:45 - 2:00
PANEL DISCUSSION on Trends in Social and Digital Marketing
Moderator:
Katie Marciano, Associate Media Director - Trilia
Panelists:
Leslie Dell'Anno, Director Digital Marketing Strategy - John Hancock
Michael Bourne, VP Sales + Marketing - Primary Design Inc.
Amanda Cuoco, Digital Strategist - Hill Holiday
Charlie Doyle, Marketing Manager II, Arnold Communications
LOCATION: Suffolk Commons + Blue Sky Lounge, 5th floor of Sargent Hall, 120 Tremont Street, Boston, MA
DRESS CODE: Business casual
www.suffolk.edu/marketing
Department of Marketing at Suffolk University's Sawyer Business School
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